PLAY

Playda: Games for Good

You play.Someone gets help.A brand made it possible.

Playda turns everyday gaming into everyday giving. Every play funds a cause. Every share multiplies the impact. Every brand gets a story worth telling.

Play a game →For brands ↗
0

Unique plays

0

Share clicks donated

0

Campaigns run

How it works

Simple for everyone.

Five steps. No ops burden. No app download. Just a link that does good.

01

Brand sponsors a campaign

You buy a play target just the way you'd buy impressions. A fixed amount per play is routed to the cause you pick, and we send you the transfer receipt.

02

Campaign goes live

A branded game link is shared with the brand's audience, directly or through their marketing team. No tech integration. Just a link.

03

Player plays a 60-second game

No app. No sign-up. Browser opens, game starts. Word puzzle, connections, block blast. Done in under a minute.

04

Share. Every click also donates.

Player shares their result. Every click on that link increments the counter. No game required. Sharing is giving.

05

Brand gets the story

Verified impact report. Transfer receipt. Opted-in email list. LinkedIn post ready to publish.

Try it now

Thirty seconds.
One tap.
You’ll feel the difference.

This is Reflex Rush, one of five games brands use to run Playda campaigns. Play it here. When you finish, watch the counter above move.

Reaction TapDemo · For Belakoo Trust

Tap anywhere to start

30 seconds · tap the circle every time it moves

Playda Demo · No sign-up neededFor Belakoo Trust · Education

The product. Live and working.

What players
actually see.

No app. No sign-up. A link opens in the browser, the game starts, and a cause gets funded. This is the real product.

Play a game. Fund a cause.

The idea. In one screen.

Five campaigns. Five causes. Pick one.

Pick a cause. Pick a game.

Brand + charity campaign detail page

Brand. Charity. Play.

Play a live campaign →

The social engine

7,432

of 10,000 plays

= [X] impact units
for [your chosen cause]

Nobody loses. Collective progress makes every player a winner. Every play moves the counter. Every share multiplies it. ‘2,568 to go’ is a reason to forward the link.

74.3% · POWERED BY YOUR BRAND

The games

5 games.
Chosen by data.

Familiar mechanics. Loved by anyone who plays Wordle, 2048, or Candy Crush. Browser-based. No app. No sign-up. One link, any device.

01
Daily habit
Daily Word

Daily Word

10M daily players · NYT Wordle 2024

Guess the 5-letter word in 6 tries. Cause-themed clues. Highest daily return rate of any game format. Hindi variant available.

2 plays = 1 girl funded
Live daily
02
Most shared right now
Daily Clusters

Daily Clusters

NYT's fastest growing game 2024

Group 16 words into 4 cause-linked categories. Each category tells part of the brand story. Most debated and shared daily game right now.

3 plays = 1 relief kit
Live daily
03
#1 downloaded 2024
Block Drop

Block Drop

24.87M downloads in 1 month globally

Drop blocks to clear rows and columns. No time pressure. Highest brand exposure per session: 5 to 15 minutes of play.

1 play = 1 meal
Endless
04
Social + competitive
Reflex Rush

Reflex Rush

Top 2–5 min break game · GamingLab 2026

Tap the targets before they disappear. Zero knowledge barrier. No age, language, or skill requirement. Competitive, funny when you fail.

2 plays = 1 tree
60 seconds
05
One more swipe
Tile Merge

Tile Merge

Impossible to play just once

Swipe to merge tiles and reach 2048. Deceptively simple, strategically deep. Highest session duration of all 5 games: maximum brand time.

100 plays = 1 person reached
Endless

The causes

Causes people
actually care about.

Every cause is verified, measurable, and funded directly. No compliance risk. No middleman.

📚Partner

Education

Belakoo Trust

Quality K-10 education for children with special needs across Karnataka.

View profile →

⚖️

Gender Justice

Men and boys reached with gender education. Communities safer.

View profile →

🍱

Hunger

Mid-day meals funded. School children fed across Karnataka.

🌱

Environment

Trees planted. Food forests created for marginal farmers.

View profile →

🤝

Disaster Relief

Relief kits distributed. Families reached in crisis.

Pick your cause

Brand chooses from our curated, verified list.

Four winners. Zero losers.

What everyone gets.

For the player

Fun with
meaning.

  • 60-second game. No app. No sign-up.
  • Score to share. Counter to watch move.
  • Every share click also donates. Sharing is giving.
  • Optional: email once, get charity impact updates.
  • A child got fed. You did that.

For the brand

A story
worth telling.

  • Logo on a game thousands play.
  • Real-time counter with brand name attached.
  • Opted-in email list of cause-aligned consumers.
  • Verified transfer receipt, not a claim.
  • "We funded 500 meals this month." LinkedIn-ready.

For the agency

A fresh
idea to pitch.

  • Novel campaign your client hasn't seen before.
  • Zero extra ops: just share the link.
  • Impact report you can put your name on.
  • Reason for your client to stay loyal.

For the charity

Funds from
a new audience.

  • Funds go directly to you, no admin overhead.
  • Younger donor base than traditional charity channels.
  • Visibility without asking for it.
  • Real impact, verified and reported.

For charities & brands

Your cause.
Our players.

Every campaign is tied to a verified charity. Funds route directly via our verified payment gateway, with no admin overhead or delay.

For brands

Run a campaign
that moves the counter.

Playda gives your brand 60 seconds of genuine attention, a cause worth talking about, and a verified story to tell. One link. No app. No procurement.

60 seconds of active, voluntary engagement, not a passive impression
Category exclusive: one brand per campaign, no clutter
Full attribution: plays, shares, offer taps and emails tracked
Verified impact receipt ready for ESG and CSR reports
Live in 2 days: logo, cause, offer, done
See why brands sponsor Playda →

Charity partners

Verified causes.
Real impact.

Every partner is verified for measurable impact.

Belakoo Trust
Belakoo Trust
Education · Special Needs · Karnataka
PARTNER
RI
Rajanet Yegneswaran Charitable Trust
Environment · Tree Planting · Karnataka
PARTNER
TY
TYCIA Foundation
Gender Education · Youth · Delhi
PARTNER

More causes being onboarded. Each verified before going live.

Does your NGO do measurable good? We onboard charities that can tell players exactly what their play funded.

Apply to partner with Playda →

REVIEWED WITHIN 5 WORKING DAYS

One campaign.
One cause.
One story.

We’re running our first campaigns now. One brand per campaign. Bring your cause, we’ll bring the game.

WhatsApp ushello@playda.io

No app. No friction. Just a conversation.